Insights on Sustainability and ESG Strategy for Private Companies

Eliza Erskine Eliza Erskine

What To Do If You're a CEO Worried About Climate Change

Photos of the west coast sky are terrifying examples of climate change in action. The prevalence and intensity of wildfires are now visible in a visceral way. If you saw those photos and feared for your life and your children's lives, you're not alone. 

Read More
Eliza Erskine Eliza Erskine

What We’re Doing to Help End Racism

While silence or ignorance is comfortable, it’s no longer an option. It’s never been an option for millions of Black Americans and we stand beside them as they continue to make their voices heard. Change is necessary and long overdue. As a business, we create change with our dollars and our voice.

Here are the steps we are taking to help dismantle the existing system:

Read More
Eliza Erskine Eliza Erskine

A COVID-19 Follow up From Eliza

It’s been a month since my previous Covid-related update and I’m eager to continue our conversation now that we’ve settled a bit into our new realities.

Read More
Eliza Erskine Eliza Erskine

A Note from Eliza on COVID-19

I wanted to share a few thoughts and updates on how we at Green Buoy are processing this overwhelming moment and our plans for business in the foreseeable future. I’m writing this March 17, 2020, and coronavirus has come in full force. People are social-distancing, worried about getting sick, seeing family members fall ill and contemplating impending economic collapse.

Read More
Eliza Erskine Eliza Erskine

Get The Template That Cuts Your Carbon Footprint

As I write this, I am visiting a client 2,500 miles away from home. I took the subway to the plane to an Uber to this hotel. Tomorrow I will take an Uber today to their office and then back the way I came. Traveling for work is important. Reducing our carbon footprint is important.

Read More
Eliza Erskine Eliza Erskine

What Is Greenwashing? How to Recognize It and Avoid It.

For smart consumers and business owners, greenwashing has become a part of the sustainability lexicon. We’ve all seen the “all-natural” label on chicken made in a factory farm. Or the “pure” labels on chemical cleaning products. What about “green” listed as the only descriptor alongside furniture or other products? These are all examples of greenwashing.

Read More